PRIVACY POLICY
The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in accordance with the General Data Protection Regulation (GDPR), and with the country-specific data protection regulations applicable to Equesta Horsewear GmbH. Through this data protection declaration, the enterprise aims to inform the public about the type, scope, and purpose of the personal data collected, used, and processed. Furthermore, data subjects are informed of the rights to which they are entitled.
As the controller, Equesta Horsewear GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, internet-based data transmissions may have security vulnerabilities, and absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to the controller via alternative means, such as by telephone or post.
DEFINITIONS
This data protection declaration of Equesta Horsewear GmbH is based on the terminology used by the European legislator when adopting the General Data Protection Regulation (GDPR). It is intended to be legible and understandable for the general public, as well as for customers and business partners.
The Controller for the purposes of the General Data Protection Regulation (GDPR), other data protection laws applicable in Member states of the European Union and other provisions related to data protection is:
Equesta Horsewear GmbH
Homburger Straße 24
61231 Bad Nauheim, Germany
Email: info@equestahorsewear.com
Website: https://equestahorsewear.com
A Data Protection Officer has not been appointed, as the legal requirements pursuant to § 38 BDSG do not apply to us.
The website of the Equesta Horsewear GmbH collects a series of general data and information when a data subject or automated system calls up the website. This general data and information are stored in the server log files. Collected may be (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites, (5) the date and time of access to the internet site, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system, and (8) any other similar data and information that may be used in the event of attacks on our information technology systems.
When using these general data and information, the Equesta Horsewear GmbH does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. Therefore, the Equesta Horsewear GmbH analyzes anonymously collected data and information statistically, with the aim of increasing the data protection and data security of our enterprise, and to ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.
Legal basis: The processing of such data is based on our legitimate interests (Art. 6 (1) (f) GDPR) in operating and securing the website.
Our website uses cookies and similar technologies to provide essential functions and improve the user experience. Cookies that are not technically necessary are only set after you have given your consent through the cookie banner. You can withdraw or change your consent at any time via the cookie settings on our website.
Legal basis: Necessary cookies are processed on the basis of our legitimate interests (Art. 6 (1)(f) GDPR). Optional cookies (e.g. analytics or marketing) are processed based on your consent (Art. 6 (1)(a) GDPR).
The data subject has the possibility to register on the website of the controller with the indication of personal data. Which personal data are transmitted to the controller is determined by the respective input mask used for the registration. The personal data entered by the data subject are collected and stored exclusively for internal use by the controller, and for his own purposes. The controller may request transfer to one or more processors (e.g. a parcel service) that also uses personal data for an internal purpose which is attributable to the controller.
By registering on the website of the controller, the IP address—assigned by the internet service provider (ISP) and used by the data subject—date, and time of the registration are also stored. The storage of this data takes place against the background that this is the only way to prevent the misuse of our services, and, if necessary, to make it possible to investigate committed offenses.
The registration of the data subject, with the voluntary indication of personal data, is intended to enable the controller to offer the data subject contents or services that may only be offered to registered users due to the nature of the matter in question.
Legal basis: The processing of registration data is necessary for the performance of a contract or pre-contractual measures (Art. 6 (1) (b) GDPR) and for the legitimate interest in preventing misuse (Art. 6 (1) (f) GDPR).
On the website of the Equesta Horsewear GmbH, users are given the opportunity to subscribe to our enterprise’s newsletter. The input mask used for this purpose determines what personal data are transmitted, as well as when the newsletter is ordered from the controller.
The Equesta Horsewear GmbH informs its customers and business partners regularly by means of a newsletter about enterprise offers. The enterprise’s newsletter may only be received by the data subject if the data subject has a valid e-mail address and registers for the newsletter shipping.
During the registration for the newsletter, we also store the IP address of the computer system assigned by the Internet Service Provider (ISP) and used by the data subject at the time of the registration, as well as the date and time of the registration.
Legal basis: The sending of newsletters is based on your consent (Art. 6 (1) (a) GDPR). You may withdraw your consent at any time.
The newsletter of the Equesta Horsewear GmbH contains so-called tracking pixels. This allows a statistical analysis of the success or failure of online marketing campaigns.
Such personal data collected in the tracking pixels contained in the newsletters are stored and analyzed in order to optimize the shipping of the newsletter and to adapt the content of future newsletters to the interests of the data subject.
Legal basis: Newsletter tracking is based on your consent (Art. 6 (1) (a) GDPR).
If a data subject contacts the controller by e-mail or via a contact form, the personal data transmitted by the data subject are automatically stored for the purpose of processing or contacting the data subject.
Legal basis: The processing of data transmitted through contact forms or e-mails is based on your consent (Art. 6 (1) (a) GDPR) or on our legitimate interest in responding to inquiries (Art. 6 (1) (f) GDPR).
The data controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage or as required by law.
Typical retention periods are:
– Order and invoice data: 10 years
– General correspondence: 6 years
– Newsletter data: until withdrawal of consent
– Contact inquiries: up to 3 years
The provision of the data requested in the fields marked with an asterisk (*) is mandatory. Refusal to provide the data marked as mandatory may make it impossible to perform the contract and provide the services available. The provision of further data is optional.
The user’s personal data may be communicated to professionals, collaborators or legal persons who provide technical and organizational services to the controller. These external parties will process the data as data controllers or data processors duly appointed. A complete list of data processors is available upon request.
This information is provided only for this website and not for other websites that may be consulted through links. Equesta Horsewear GmbH cannot be responsible for personal data provided by users to external parties or to any websites linked to this site.
The site allows users to interact with social networks through direct links and social buttons. The controller collects the data that the user agrees to share on the company’s social pages.
At any time, pursuant to Articles 15 et seq. of EU Regulation 2016/679, the user may exercise the following rights:
- Access your processed data and receive a copy.
- Request correction or updating of your data.
- Request deletion of your personal data.
- Request restriction of processing.
- Receive your data in a structured, commonly used and machine-readable format.
- Object to the processing of your data.
- Lodge a complaint with the competent data protection authority.
The exercise of rights may take place by sending a request to: info@equestahorsewear.com.
Competent supervisory authority:
Der Hessische Beauftragte für Datenschutz und Informationsfreiheit (HBDI)
Postfach 3163
65021 Wiesbaden
Germany
Website: https://datenschutz.hessen.de
Unless otherwise stated, data processing is carried out on the following legal bases:
– Art. 6 (1) (b) GDPR – performance of a contract
– Art. 6 (1) (a) GDPR – consent
– Art. 6 (1) (f) GDPR – legitimate interests
– Art. 6 (1) (c) GDPR – compliance with legal obligations
Our online store is operated using Shopify, a service provided by Shopify International Ltd., Victoria Buildings, 2nd Floor, 1–2 Haddington Road, Dublin 4, D04 XN32, Ireland. In the course of providing its services, Shopify may process data in Canada or the United States.
Equesta Horsewear may modify or update this privacy policy in whole or in part due to changes in laws or regulations. Changes and updates will be applicable as soon as posted on the website.
